3. Conscious consumer course

Let's see how we are caught by our sense of smell.The oldest brain is the olfactory one, which is why it is so difficult for us to avoid the temptation to buy some baked goods.Someone told me that in the time of Peter I they beat to death with batogs those bakers who sold people freshly baked bread that had not yet cooled down, because this gluten clogged the intestinal lumen, and people died from small intestinal obstruction.Therefore, it was forbidden to sell freshly baked bread that was not yet cooled.But this is exactly what I wanted to buy.Remember childhood, crispy crust, you bought a loaf of bread, you run home, and you chew this crust of still warm bread while it crunches.

Sometimes it's just spraying aerosols to attract customers.How we choose our soul mate, maybe someone remembers your first impressions of what your future spouse smelled like.We choose with our nose, precisely with our olfactory center, so when you smell something in the supermarket, your “Promotion” should immediately turn on and this will save you from making the wrong purchase.There is a book “Salt, Sugar and Fat.How the food giants put us on the needle" (Michael Moss).The author's research led him to the fact that manufacturers (the food industry) manipulate three basic tastes.What we like is either salty and fatty, like chips, or sweet and fatty, like ice cream, and it's almost impossible to resist.It’s okay if there were normal fats there, but very often the fats there are abnormal.We have already taught this topic, remember, I gave you an additional task and asked you to understand the labels, read the labels about trans isomers of fatty acids, and you have this video in your personal accounts in the topic on fats, and if you missed this video, be sure to watch it again.You can read a book.

We buy if there is a combination of at least two of these three components.Accordingly, pharmaceutical companies are interested in selling more insulin and more drugs.After all, look at how fattening people begin to actively undergo treatment.Some people say: “Lena, how much does proper nutrition cost?”By the way, I would ask you this question: “Have you started spending more money on regular food or less money?”This is where families disagree.I will be very interested to hear your opinion.

One family counted down to the penny, and it turned out that the correct low-carb diet was 1000 rubles more expensive than what they used before.But I guarantee you, well, you already see it, someone is leaving diabetes, and therefore, in the future, they are leaving drug therapy.Someone went off their high blood pressure pills, etc. Less medications, if we just talk about the economic part of life and nutrition.And you and I eat in such a way that chronic diseases do not cling to us, and if chronic diseases do not cling to us, then there is no need for drug therapy.In fairness, it must be said that in our supermarkets there are a large number of very, very correct things, very correct food baskets.

Our task today is to learn how to form a safe consumer basket that will feed the entire population of your family, provide the daily requirement of protein, will not give an overdose of carbohydrates and will not give an overdose of toxic things.